The Dip by Seth Godinby Parker on TwosBeing the best in the world is seriously underratedWinners quit all the time. They just quit the right stuff at the right timeThe dip is the long slog between starting and mastery. A long slog that’s actually a shortcut, because it gets you where you want to go faster than any other pathThe dip creates scarcity; scarcity creates valueThe people who set out to make it through the dip, those are the ones who become the best in the worldIt’s the incredible difficult challenges that give you the opportunity to pull aheadYou get what you deserve when you embrace the dip and threat it like the opportunity that it really is