🤐 The 37signals Guide to Internal Communication
by Joe · 31 things on Twos
- Clear communication is essential.
- Not addressing issues still conveys a message.
- Use real-time communication occasionally, but prefer asynchronous methods most of the time.
- Focus on long-form writing for internal communication to minimize real-time interruptions like meetings and calls.
- Allow ample time for discussions to develop; rushing leads to poor decisions.
- Use meetings only as a last resort.
- Writing clarifies thoughts; avoid one-line chats for important decisions. Write it down.
- Writing benefits everyone, including those not present and future team members.
- Ambiguous words can be misinterpreted, often negatively.
- Don’t expect immediate responses unless it’s an emergency; this expectation can be harmful.
- If you need to repeat yourself, clarify your initial message. New topics may require repeated explanations.
- Poor communication leads to extra work.
- Miscommunication, not lack of communication, is the real issue in companies. Smaller groups have fewer miscommunication opportunities.
- A one-hour meeting with five people is not a one-hour meeting, it’s a five-hour meeting; be aware of this.
- Provide context to prevent confusion; explain facts and where discussions occur.
- Communication shouldn’t depend on schedules; writing is more direct and independent.
- Delay sharing spontaneous thoughts; allow time for reflection.
- Consider if your urgency causes others to rush their responses.
- Reflect overnight before making statements; morning may reveal a clearer perspective.
- To get answers, ask questions. Regular queries encourage communication.
- Occasionally delete unnecessary sentences, paragraphs, etc; assess its importance.
- Urgency is often overrated; avoid using "ASAP."
- Invite questions after sharing difficult information to prevent speculation and rumors.
- The placement and title of information matter; prioritize key details.
- Choose the right time to communicate; avoid sending messages when they may disrupt others.
- Present bad news and good news separately to give each the attention it deserves.
- Take your time; rushing worsens communication.
- Direct communication reduces the risk of distortion; avoid relaying messages through others.
- Check for clarity and address any omissions in your communication.
- Place information where it’s expected; poor placement can hinder access.
- Effective communication involves timing, clarity, and minimizing disruptions.