Jan 2024 Twosletter ✌️
by Parker · 43 things on Twos
- "Best app I have used ever." - Kane Dodgson
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- Happy New Year 🎉. In 2023, Twos daily active users (DAUs) grew 79%. Our current focus is on marketing experimentation to achieve sustainable user growth throughout the year. Thank you for all your connections, insights, and learnings from the previous year. Twos the moon!
- Our mission: Build the best place to write, remember & share *things*
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- KPIs
- 963 daily active users (-76), -7.3% MoM
- 2871 weekly active users (-49), -1.6% MoM
- 24% new user weekly retention, -1% MoM
- Product
- Added liking *things* for the Times Square billboard list
- Check out people's favorite *things* here
- Released Android widget
- Redesigned icons for consistency between web and apps
- Onboarding changes with Twos Guys graphics
- Added memories to the top of days
- Simplified the side menu on web
- Marketing
- Billboard in Times Square with Brex
- Collaborating with influencers and journalists
- Worked on our 2024 marketing plan
- 6 pieces of earned media
- My new note taking app tier list 2024 - YouTube
- The ONE Productivity App I’ve Committed To For 2024 | by Davíð Matthías | Dec, 2023 | Medium
- Twos App: Write Down Your Notes And To-do List [2023] - Productivity Side
- My journey returning to the simple yet efficient: write and remember, write and remember... | Twos App
- Do you need a digital planner for 2024 | by Steph Nora Conrad | Dec, 2023 | Medium
- 28 Entrepreneurs Share Their Tips and Tricks for Staying Motivated | Hearpreneur
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- January product roadmap
- Wrapped 2023
- Archive
- SMS integration outside of US
- Drag and drop improvements
- Improving the shared list experience
- List cover photos
- Coin reward improvements
- January marketing plan
- Weekly marketing experiments
- Wrapped 2023
- Short/long form valutainment content
- Collaborating with influencers and journalists
- Thank you for reading,
Twos Guys ✌️