Joe's Notes
by Joe · 30 things on Twos
- People are struggling and are all seeking resilience, purpose, and guidance.
- Be the guide to people online
- Consumers are yearning for community and connection.
- Twos World more important than ever
- Feeling as though they are being crushed under the weight of today's mounting financial obligations.
- Let them make actual money from their valuable info
- Distrust is the second largest issue for consumers.
- More "you own your data" talk
- Employees look at employers’ political stances, moral views, and the morality of company leadership, citing social media as a key factor for making these determinations.
- Our virtues/mission/company personality is gas
- Kirsten believes this means the next “big game-changing” companies will be life-changing companies.
- Promise people a brighter future using Twos and the coming of the next Google
- Building...
- Purpose
- Self-reliance
- Direction
- Advancing sustainable offerings
- Creating deeper connections
- Fueling economic resilience
- Supporting greater health
- What do we need in order to build purpose, resilience, and direction over the next decade?
- A simple app that makes people feel in control of their own lives
- Forerunner VC: where consumer is our north star
- The consumer has been upended by change in every aspect of life and is facing mountain adversity.
- "We know times are tough, you need a tool that puts you back in control"
- 41% say they wish it was easier to achieve their health goals
- Routines via Twos World priority?
- "Taking care of your health can be overwhelming, Twos makes it easy to remember small habits you can act upon every day"
- When asked how respondents they see their lives in the next 12 months, 55% of respondents report they are “taking it one day at a time.”
- "Take life one day at a time with Twos"