The 10 Principles at Nike
by Joe · 20 things on Twos
- Our business is change.
- We're on offense. All the time.
- Perfect results count - not a perfect process.
- Break the rules: fight the law.
- This is as much about battle as about business.
- Assume nothing.
- Make sure people keep their promises.
- Push yourselves push others.
- Stretch the possible
- Live off the land.
- Your job isn't done until the job is done.
- Dangers
- Bureaucracy
- Personal ambition
- Energy takers vs. energy givers
- Knowing our weaknesses
- Don't get too many things on the platter
- It won't be pretty.
- If we do the right things we'll make money damn near automatic.