KPIs Tracked by Program and Used for 1:1 with Joy
by Joe · 15 things on Twos
- Sales & Marketing Plan
- Basic Financial Plan
- Positive ROI from Organic Marketing Channels
- Brand Voice Clarified
- First Customer Testimonial
- NPS (Net Promoter Score)
- TAM (Total Addressable Market)
- MoM (Month-on-Month Growth)
- CAC (Customer Acquisition Cost)
- CCR (Customer Concentration Risk)
- Monthly Cash Burn Rate
- Gross Margin
- Marketing: Track and Measure Reach + Impact
- PR: Track and Measure Cost and Outcome
- Capital Raised