Example email:. Leverage the strongest introductions in your network. Wait 24 hours after getting the intro - if they don't follow up within 24 hours, then you can reach out to keep the momentum. Once the intro has landed, this is the email to be sent.. Hey [Investor], it's great to meet you! Looking forward to it! [Node] says amazing things. How's Wednesday at 1pm or 3pm ET for an intro call? Dialogue > Decks. Don't send prior to the meeting, send bullet points. Remember, you're still not fundraising. But you can hint that you are in the near future. Keep the meeting to 30 minutes, no more. Remember - you're a busy founder too. The goal of the first meeting is to establish a longer, second meeting. Literally the first thing I do after the meeting is send a SUPER short 1-2 sentence follow up. Hey [Investor], it was great to chat just now! Looking forward to getting to know you better. This is where you insert more times if you did not already plan it. The second meeting is where the product demo is best. There are a couple ways the second meeting can come to and end,. In this case put them in the “reach back out when investing“ list. They say it was great chatting but don't make any motions to invest. By the end of the meeting, they explicitly say they want to invest. Investor: “I'd like to invest. Are you currently fundraising?“. We're in a fortunate situation. We only planned on raising $3M and took a step back after raising $2M because we had X business objective to tackle. Also we really want to get to know people before taking their money. So, in summary, yes, we could take more money from the right high-value investors, but we're in no rush and being way more deliberate“. When you're ready to “Send it!“ you should reach back out with a major company milestone and the news that you are indeed, now raising. Suggest they should meet your co-founder or someone else on your team. Use a model like Note Genie to keep track of how much of your company you have given away. NoteGenie.com. When they explicitly say they want to invest, make sure to tell them you are honored. Ask for references! The framing is not vetting the investor but learning “how to work with them best“. Nothing is closed until the money hits your account.