Growing Yourself as a Marketing Leader Tanya Stanfield
by Parker · 22 things on Twos
- “Leadership is a journey, not a destination. It is a marathon not a sprint. It is a process, not an outcome.” - John Donahoe, CEO, Nike
- The Peter Principle: high performers don’t always make the best managers
- Company growth often calls for a new type of leadership
- 12 Powers of a Marketing Leader by Thomas Barta book recommendation
- Pay attention to the big picture and big issues
- Break down silos
- Incorporate check-in meetings
- Become financially focused
- Be proactive and curious
- Regular check-ins
- Keep track of successes and failures
- Ask for feedback
- Keep it front of mind
- Radical candor by Kim Scott is the best book for feedback
- Set aside time for relationships
- Don’t overlook the soft skills in interactions. Approach ever conversation as a collaboration
- Be strategic about networking: leadership networking, skill-specific networking, talent-spotting networking
- Join toastmasters for speaking and networking
- Thought leadership is an act of generous service and leadership
- Seek out mentors. Employees with mentors are promoted 5x more often than those who don’t
- You can stuck focusing on the work. Take a step back and keep in mind your vision
- Write down your feedback before you have the conversation so you are clear on what you are going to say and don’t go off the rails