Tyana
by Joe · 44 things on Twos
- Context - what is the problem you're solving and how does it affect your target users
- People forget 70% of the things they learn every day. Busy people have more things to remember than ever before, and therefore forget important things every day leaving them feeling frustrated and disorganized.
- Long description - a 3-4 sentence description about your product which can include technical information as well
- Today, we have more things to remember than ever before. Recommendations, things we need to-do, and important dates/events are just a few things people forget every day. Twos helps busy people stop forgetting things. It combines notes, calendars, to-dos, and reminders all-in-one easy-to-use app and website.
- Twos helps busy people stop forgetting things. Twos combines notes, calendars, to-dos, lists, and reminders all-in-one easy-to-use app and website. Unlike note apps which use static text in documents, Twos is built for *things*, making it quick and easy to capture, remember, and organize things on days and lists. Twos also uses artificial intelligence to help people quickly set reminders with artificial intelligence.
- Short description - a 1-2 sentence description about your product that really dials into the how you solve the problem
- Twos helps busy people stop forgetting things. Twos combines your notes, calendar, to-dos, and reminders all-in-one easy-to-use app and website.
- Twos helps busy people stop forgetting things. Twos combines your notes, calendar, to-dos, lists, and reminders all-in-one easy-to-use app and website.
- Boilerplate - your company bio which should include when you started and your purpose for existing with a call to action where leaders can learn more
- Twos was founded in 2021 after the founders sought a solution to outdated, disorganized, and overly complicated places to write things down.
- Parker began developing Twos in 2015 while he was a student at Vanderbilt University with the goal of solving people forgetting things. When Joe joined the team 6 years later, the goal became to build the best place to write *things* down.
- Parker and Joe have had a long history of forgetting things. In order to alleviate their problem, the two tried writing things down in places like google docs and post-it notes - but these were slow and disorganized they were. The two joined forces to build Twos: the best place to write things down in 2021. Twos is an app and website that helps people simply remember “things” from reminders, to-dos, to memories and more. Learn more at StopForgettingThings.com
- Every day, people forget 70% of the things they learn and struggle to find a system that is quick and organized to simply remember things. Joe and Parker started Twos in 2021 to build a system designed for writing *things* down. Twos is an app and website that helps people stop forgetting *things* like to-dos, reminders, memories, and more. Simply remember *things* at StopForgettingThings.com
- Elevator pitch ideas - these are short 1-2 sentence descriptions that highlight benefits for a specific audience
- Twos is an all-in-one platform for Mom’s to keep up with their home. With Twos, Mom’s can journal, make lists, create reminders, and keep track of to-dos all-in-one place.
- Twos is an all-in-one platform for moms to keep up with their home. With Twos, moms can make and share lists, set reminders, keep track of to-dos, and journal all-in-one place whether they are on the go or on their computer.
- Twos is the all-in-one platform for students to stay ahead of their academic and social life. With Twos, students can take notes during class, create reminders for their exams, and remember new friends' names, easily all-in-one place.
- Twos is an all-in-one platform for small business owners to keep up with their ever-changing business. With Twos, business owners can keep track of to-dos, collaborate on lists with their employees, and share information with clients quickly.
- Twos is the all-in-one platform for realtors to take control of their busy schedule. With Twos, realtors can keep track of contract deadlines, remember important client information, and take notes on listings quickly and easily.
- Twos is the all-in-one platform for realtors to take control of their busy schedule. With Twos, realtors can remember important client information, keep track of anything they need to do, and remember contract deadlines quickly and easily.
- Key corporate messages - these are descriptions of 3-4 key differentiators that your product has compared to others in the market
- Twos is a simple system of Days, Lists, and Things. Days are a quick place to remember anything that happens on a day, like to-dos, reminders, and memories. Lists are a collection of similar things like a grocery list, movie recommendations, or meeting notes. Things are the individual pieces of information you write on days and lists which can be moved, reordered, or shared easily.
- Twos is the quickest, easiest, and most organized place to write things down thanks to it’s simple system of days, lists, and things. Every day, Twos gives you a new day to write things down. You can also create lists to organize your things in common, like a grocery list. Things are the individual pieces of information that go on days and lists that can be moved, reordered, or shared easily.
- Twos is an app and a website so you can quickly write *things* down and remember things while you are on the go or at your computer
- Twos is based on a calendar and days so each day you get a fresh day to write things you want to remember, plan out things you want to do, and Twos will ask if you want to carry over unfinished to-dos from yesterday. Days also allow you to set reminders for future days and connect your calendar so your events and meeting will show up on your day
- Twos is based on lists and *things* rather than documents and notes. Lists allow you to easily organize and find *things* and *things* allow you to quickly capture anything, a thought, a to-do, or a reminder so you don't need to worry about forgetting things.
- Twos combines your notes, calendars, to-dos, lists, and reminders all-in-one easy-to-use app and website so you can keep every *thing* organized and easy to find in one place.
- List of differentiators
- Metaphors and analogies - these are quick reference statements about your product to help customers understand what your product is
- Twos is the Canva of writing things down. Every day, you start with a blank slate to write down anything you want to remember. Over time you will have a collection of things you did, thought, or wanted to remember.
- Writing things in Twos is like legos. Each thing is it's own piece of information that can be placed on your day, or built into a list. Things can be moved, between days and lists,
- Writing things in Twos is like post-it notes. Each thing is its own piece of information that can be placed on your day and moved to a different day or list. Like post-it notes, *things* are quick to capture, but you'll never forget them at work, misplace them, and are easy to search for.
- Twos is like digital paper. Every day, you get a new page to write anything down from thoughts, to-dos or even people's names. Twos also has lists. Just like creating a grocery list on a piece of paper, Twos gives you the ability to create new lists that go with you anywhere.
- Twos is digital paper. Rather than writing today's date at the start of every page, every day, Twos gives you a new day called Today to write *things* down, like your thoughts, to-dos, and even people's names. Rather than rewriting things you didn't accomplish the next day, Twos helps you carry over your unfinished to-dos from yesterday. Also just like paper lists, Twos has lists so you can create new lists that you will never lose or forget at home.
- Public-ready data points - what are team, company and product data points (typically quantifiable data)
- Joe: 1M+ in total sales revenue in his career
- Parker: 4th hired developer for tech startup "Trustwork"
- Parker: studied Computer Science at Vanderbilt University and worked at Google and Qualcomm
- People forget 70% of new things they learn every day
- People forget 40% of new things they learn every 20 minutes
- People forget 90% of new things they learn every week
- The market for PKM's (personal knowledge management) is $22B in 2022 and expected to grow to $58B by 2030
- Twos had it's highest active user day on Mobile and Web on 5/10/2022
- Twos active users has increased over 350% in 2022