Slogan ideas. Things are important. Make things great again. Funny but informational content is what clicks for Katie. Needs to be valuable.. Big screen and big hand clicking on things was what worked for Unation for educating. Voiceovers. Specific examples. Continue to live through Twos and the word will spread naturally. Take advantage of focus groups as they start a conversation and allow us to see what people as a community want. Incentivize participation with something as simple as pizza.. Students UT Entrepreneurship school are looking to put things on their resume so giving them the opportunity of working on something like Twos may be big. Reaching out to local news sources. Oops forgot to bcc. Meet the founders at this place and come and talk to us. More advice from Katie