11/8/21 - John + Twos part ✌️
by Parker · 43 things on Twos
- https://meet.google.com/hvg-xysk-scw
- Sikh festival
- Talk about what he can provide
- Figuring out the ideal customer
- Neuroscience improving mental health
- Patient and therapist meeting and sharing notes
- Share takeaways after a session that would be annonymous
- Patients keeping track of how they're feeling over time
- Crafting a story as an early stage companies
- Facebook and instagram ads
- $5-6M yearly budget
- Lab was slow pace
- Wants to grow something from the ground up
- No skin in the game at Wayfair
- Wants to help figure out what the niche market will be. Fun
- Pick a space, target, test. Organic and paid routes
- Building a system rather then fitting into one
- Testing ideas and run them. Hypothesis. Experiment. Testing. Iterating. Repeat
- #1 goal for the next 6-months. 1 sentence for the purpose of the app. Pick niche customer. Foundation for marketing campaign. Pick something, run tests, target these people and see if we meet a growth target
- How does it make money? Monetization strategy or grow and figure out later?
- Easier to grow with a free app. Lower cost of entry
- How I Built This. Guy Raz
- Duolingo was free for a really long time. Introduced a pro model and 10% went at it
- Pumped on the Twos coin
- Promotional campaign
- Twos is Twitter with no followers
- Sharing with your future self
- Fill in the gap between sales and dev. Maybe brand and marketing strategy
- How do we get more users?
- Figure out logistics now or later
- ✓ Send questions, pitch deck, accelerator answers
- Grow from the ground
- See value in the product for other people and improve their lives.
- Twos checks both boxes
- Cover basic necessities to work towards goals
- Charlie's dad is VC that invests in Princeton alumni. Straightforward and blunt.
- Enjoys straightforward and blunt communication
- Friends with Charlie and his dad
- Mindgym, his podcast
- Got his mic ready for Twos Talk
- ML algorithm to categorize information automatically. Get a prompt based on a note, a week or a day later. What will this person remember or what will they need to be reminded of?
- How can we train or use machine learning to train what is important to you
- Feed the AI with your content