Raise notes
by Parker · 41 things on Twos
- Story/background
- Humans forget things unless we write them down. It’s been this way forever and will continue to be this way because of our brains
- Social media is a great way to remember, post and share things in our life, but what if you want to remember something privately
- Existing solutions (apple notes, Evernote, paper, notion, email, text) don’t help people to capture and organize individual things we want to remember privately
- Evernote is for documents, not individual things (like someone’s name or a memory) and is slow and too complicated
- Apple notes is a simple version of documents but doesn’t do any better than Evernote in organization of individual pieces of information
- Notion is complicated, hard to organize, and stuck on documents for businesses
- Paper is slow, we don’t carry it everywhere with us, can’t be searched, and is easily lost or misplaced
- Email and text is full of ads and other peoples information and is unorganized
- People don’t have a quick, simple and organized solution for capturing and remembering any piece of information
- People can use Twos for anything from a todo list, to meeting notes, to remember a persons name and other things about them
- What we’re seeking
- Advice (from investors and advisors in seed and knowledge management)
- We focus on a lot of different things (promotion, fundraising, app improvements, user feedback). What is most important?
- Finding product market fit. How do you find it?
- Fundraising. How much should we raise at our stage? What should we be raising for (developers, marketing, salaries, design)?
- Marketing. What is most effective?
- Money. To grow the user base, grow the company, pay ourselves
- What we’re raising for
- Pay ourselves
- Market the app (spread twos, make quality content)
- Find product market fit (test markets, get feedback, continue to improve the app)
- Grow the team when we need (hire another developer, hire a designer (marketing designs, app designs))
- We still have a long way to go to prove the concept (users + product market fit) but our early feedback is twos is a game changer for people and we will only continue to improve the product and provide a tool that will change the way people remember things and connect with people around them
- Where we’re going
- Everyone is Twosin because it is the best place to remember things by writing them down
- Building the brand (peace + positivity + love + mental health + good cause)
- People are sharing more than ever because they are writing for themselves first
- In app purchases -> ads (social) -> marketplace of information
- Selling to Google
- Equation
- Twos + $ = developers + marketing + design = best way to write, remember and share = billion dollar company
- Why we are the best
- We have things (not just todos) on days and lists
- Makes it quick and simple for anyone to write things down, organize them, remember them, and share just what you want
- What I think we should do
- Raise at $10 mil cap (max 10%)
- Discounted from $14 because we realize we know less, really looking for advisors and buy in
- Allows us to be picky about their value add
- Raising to pay ourselves, start marketing, hire based on need (marketing, developers, design)
- Raise to get back to work: marketing and growing our brand and user base, find target market fit, test and continue to improve the product