Friends help see our potential and become the best version of ourselves. “The reasonable man adapts himself to the world; the unreasonable one persists in trying to adapt the world to himself. Therefore all progress depends on the unreasonable man.” - George Bernard Shaw. We have the freedom to be original in one realm when we have a sense of security in another. Creative geniuses simply produce more work, which gives them more variety and a higher chance of originality. The quantity of ideas leads to quality. Our intuitions are only accurate in domains where we have experience. Execution > idea. Leading with weaknesses disarms the audience. To get people to accept original ideas, speak up about them, then rise and repeat. Being original doesn't require being first to market. It just mans being different and better. Communicate the vision behind our ideas, the purpose guiding our products, to attract customers. When you experience fear, get excited to overcome it. To produce change, first show what's wrong with the present. Use dissatisfaction, frustration, and anger to drive people out of their comfort zones