What makes people download and use?. Not just writing. Solving: People forgetting. Landing page. Forgetting things stinks. People can use both Twos and ... (Evernote, Bear, etc.). Pictures speak a thousand words. Portray someone forgetting in the thumbnail. Why? Quick, easy, organized. How? Days, lists, things. . Not a notes app, we are writing pieces of our life down. Write your memories on days. Every day you can write things down you can remember for the rest of your life. Tiers:. Twos Write. Twos Remember. Twos Share (collab/social posting). What are people using to remember things?. Figure out the button. Stop forgetting Today. Start remembering Today. Start writing Today. Problem: People forget things they want to remember. How do you #usetwos?. . How do you remember your things?. People may not want to remember more, but people do want to stop forgetting. Videos = entertaining. All informative videos must be related to forgetting things. Remember challenge. Writing challenge