TwosWrite things down

500 Startups (revised) copy

500 Startups (revised) copy

by Parker · 142 things on Twos

Have you or any of your co-founders started a company before?*
Intro
What's your company's legal name?*
Twos Technologies Incorporated
Does your company go by any other names?*
Twos: days, lists, & things
Describe what your company does in no more than 3 sentences. Give us your best elevator pitch:*
Twos is the best place to write things down. Quickly and easily record any piece of information so you'll be able to remember and share it for the rest of your life.
Best doesn't add much proof here. Why is it the best?
No exclamation point
Twos is the quickest and easiest place to write things down. Store any piece of information in Twos to organize, remember, and share for the rest of your life.
Twos is the quickest, easiest, and best place to write things down. Store any piece of information in Twos to organize, remember and share it for the rest of your life! (FORMER)
Please share your company's website:*
www.TwosApp.com
Has your product or service launched?*
Yes, it’s public
When did your product launch?*
We incorporated Twos Technologies on March 1st, 2021
This is actually a date field so we can't say 'we incorporated on' - let me know what you think.
Which industry/sector classification applies best to your company?*
Customer Success
(?) Are there other options? Customer success may be companies that help other companies manage their customers
I think we are consumer tech, software, maybe even lifestyle
Software
Describe your business model. How does (or will) your company make money, even if it is not making any today?*
We will make money through advertising, acquisition, pro-feature subscriptions, sales lead generation and taking a percentage of people selling their lists within Twos. We are not currently focused on generating revenue because we are focused on the product and acquiring and retaining users.
We plan on making money through advertising, acquisition, pro-feature subscriptions, or generating sales as a digital personal assistant in the future. Twos is not focused on generating revenue because we are more concerned with acquiring users (FORMER)
Which business model category best matches your company?*
Mobile App
Type of Sales*
B2B
B2C
B2G
How much revenue did your company make during the last six months? Please break down the revenue by month in US dollars.
Six months ago?* 0
Five months ago?* 0
Four months ago?* 0
Three months ago?* 0
Two months ago?* 0
Last month?* 0
If there are any trends you’d like to explain in the revenue numbers (seasonality, new customers/products, etc.), please explain below.
Twos is currently focused on the product, growing the user base, and finding the right product-market fit.
Twos is focused on the product, growing the user base, and finding the right product-market fit before we attempt to generate revenue. We are looking to join an accelerator for guidance on the best go-to-market strategy (FORMER)
How many total customers or users (as applicable) did your company have over the last six months? Please break down the number by month.
Six months ago?* 0
Five months ago?* 0
Four months ago?* 0
Three months ago?* 43
Two months ago?* 65
Last month?* 88
If there are any trends you’d like to explain in the customer or user numbers (seasonality, new customers/products, etc.), please describe them below.
We have been tracking our MAUs for the past 3 months. MAUs are people who have used the app 5 days in a month exclusive of one another.
We have only tracked our MAUs for the past 3 months.
I think it may be worth saying that we have a high standard for who qualifies as an MAU by mentioning the 5 time usage threshold
If any customers, users, or partners are particularly notable, please share the context.
Where are your target customers based?*
We are still narrowing in on our target customers, but moms, young professionals, and entertainers are everywhere.
What are your go-to-market channels right now? Tell us how they have been fueling your customer or revenue growth.*
We are still figuring this out, but currently, we are putting out content on social media to reach new users and educate existing users. We also reach out to friends and family and have had a lot of success in people telling their friends because of the value they get from Twos.
We have not isolated a go-to-market channel. We do believe that entertainers and moms could be two markets we can target because they have a lot going on and need a place to quickly write things down. This is something we are primarily looking for guidance to execute (FORMER)
What problem or use case does your company address, and how do your potential target customers get by today in the absence of your product/service?*
Human brains are poor at remembering information. People forget things all the time because they don't have a place that is quick, easy, and accessible to write things down. People have grown accustomed to forgetting things, but the more you remember, the more you get out of your life, so we want to help people remember more of the things they do, think, and learn, so they can share and connect with more people.
Who are your competitors or substitutes for your product or service?*
Notion, Apple Notes, Evernote, notebooks, paper, sticky notes, and other productivity/task apps.
Some direct competitors are Notion, Apple Notes, Minimalist, and other productivity apps. Twos is focused on building its platform around the best place to write anything down, not just tasks, lists, or notes (FORMER)
What makes your company stand out amongst that competition?*
Our system of days, lists, and things is easy to understand (people are familiar with journals), enjoyable (people love lists), and makes capturing anything, and everything, fast. With days, we also have time-based ways to remember more of the things you've written and done. In the future, we will expand on our private notes to allow social sharing of days, lists, and things to improve people's connection with one another and to become the biggest personal and social network of information. Twos is also a very strong brand, we believe it will become similar to Apple or Nike, as it is a positive celebration of people's experiences and the hand peace sign is a positive, global hand gesture.
Twos is better because we are focused on the simple act of writing things down and making that experience as quick and easy as possible. We are different because we have days, lists, and things. Anything can be written on a day or moved and organized on a list. With days, we also have time-based ways to remember more of the things you've written and done. In the future, we will expand on our private notes to allow social sharing of days, lists, and things to improve people's connection with one another and to become the biggest personal and social network of information. Twos is also a very strong brand, we believe it will become similar to Apple or Nike, as it is a positive celebration of people's experiences and the hand peace sign is a positive, global hand gesture (FORMER)
What is your current monthly burn rate* $28
What is your current cash balance* $11725
Where is your company physically headquartered?*
Florida
Where is your company incorporated?*
United States
Have you already raised any outside funding?*
No
Tell us why you think 500 Startups would be a good fit for your company and what you hope to gain from the accelerator program.*
Twos is poised to become the next billion-dollar company if we can find the right help to execute on our vision. We are looking to partner with 500 startups because we believe you will be able to help us focus on exactly what we need in order to grow and create the positive impact on people's lives we know Twos will be.
Twos is poised to become the next multi-billion dollar company if we can find the right help and execute on our vision. Twos is looking to partner with an accelerator because we recognize we need help in multiple areas. We are looking for guidance on our go-to-market strategy, perfecting the product, realize profitability, among other things. The reputation that 500 startups have is something that we are really excited to be considered for and think Twos can benefit greatly (FORMER)
Please select the specific functions that you’re hoping to receive the most assistance with during the accelerator program.*
Fundraising
International Expansion
Industry Expertise
Corporate Partnerships
Product Development
PR
VC Network
Founder Network
HR/recruitment support
Community Events
Board Participation
Office Space
Have you applied to 500 Startups previously?*
No
The Team
Tell us a bit about how the founding team knows each other (eg. through school, previous work experience, personal networks, etc).*
Parker was the second front-end developer, fourth engineer at the startup Trustwork. Joe participated in a business bootcamp hosted by Trustwork and was hired by the organization following the bootcamp. When the two left the company, Parker went to work for Google while Joe worked in real estate private equity. The two reconnected to build the best place to write things down and have begun working for Twos full-time since May 2021.
Parker was the second front-end developer, fourth engineer at the startup 'Trustwork' in Austin, Texas when he met Joe. Joe was participating in a business bootcamp hosted by Trustwork and was hired by the organization following the bootcamp. When the two left the company, Parker went to work for Google while Joe pursued a career in real estate private equity. The two reconnected to build the best place to write things down and have begun working for Twos full-time since May 2021. Parker has a computer science degree from Vanderbilt University and Joe has a degree in finance from the University of South Carolina (FORMER)
Why did you decide to start this company?*
Writing has many benefits for people's lives whether it is clarity of thought, remembering your past, or planning your future. Parker has used writing as a way to overcome depression and remember his favorite moments in life. Joe has used writing to set and accomplish goals. We are providing people with the best place to write things down so they can enjoy capturing and remembering more, and experience the benefits of writing
Parker began developing Twos in 2015 while attending Vanderbilt University. While teaching himself react native, he continued working on Twos in his free time constantly improving the idea and the product. Twos is now on its 3rd version and has had hundreds of updates since June of last year. Twos HQ moved to Tampa together in January of 2021 and is just beginning to scale the idea to the masses (FORMER)
Where is the founding team based? (City and country)*
Tampa, Florida - United States
Are all the founders full-time on this project?*
Yes
How many full time employees do you have (counting founders)?*
2
How many part time employees do you have (counting founders)?*
0
Who writes the code or does the technical work for the company?*
Parker Klein
No
Please list all co-founders along with links to LinkedIn profiles for each, including yourself.*
Please use ";" to separate founders
Joseph Steilberg; https://www.linkedin.com/in/joseph-steilberg-67885a116/
The ";" should go after the linkedin profiles
Parker Klein; https://www.linkedin.com/in/parkeraklein/
The Basics
First name:*
Joseph
Steilberg
Primary contact's email address:*
joe@twosapp.com
Primary contact's phone number:
+1 904-654-3924
Please provide a link to your pitch deck here:*
Please check the sharing settings. If your deck is accessible in incognito, you are good to go.
https://www.canva.com/design/DAEhdinY22o/wLWx8H7uvVlcdUjoCwCRfg/view?utm_content=DAEhdinY22o&utm_campaign=designshare&utm_medium=link&utm_source=publishsharelink#3
UPDATING THIS WITH THE FINALIZED PITCH DECK WHEN YOU SEND IT BACK
Please upload your latest capitalization table here:*
We have one now
Product demonstration video:
This section is only for a product demo, not a pitch, and is optional. Include a video only if you think it would be beneficial to help us understand how your product works.
https://www.youtube.com/watch?v=qOY9pmuom2U
Anything else you want to tell us?
DO YOU THINK WE NEED ANYTHING HERE?
Nah
How did you hear about us?*
MIGHT SAY AN AMA HERE
they do semi-regular ask me anythings. I will read one and then put that as our answer.
Probably just say Google search?