Theme: How do we get more DAUs?. Goal: 3 new DAUs. Tasks:. Rank:. Easy (<1 day). Medium (1-2 days). Hard (most of 2 weeks). Write the spec for each priority. Prioritize: hard -> medium -> easy. Distribute tasks. Open merch store (Joe) (shirts, sweatshirts, dad hats, stickers). Add collab (Parker) (MVP, add other users, collab on lists). Launch Twos landing page (Joe, gifs) (Parker, dev). Have initial patents + trademarks convo to understand necessary protection (Joe, verify ideas) (Parker, set up with dad). Fix reminder bug on mobile (Parker). Improve reader experience (Parker, design, dev) (Copy, save link to). Finish v1 of a business plan (Joe, find template, rough draft) (Parker, edit, discuss). How Twos (move, create a reminder) (Parker, shoot, edit) (Joe, voice over). . Launch first ad (Joe, create ad) (Parker, pay for it) (Instagram). App Store ads. Instagram ads. Lightblub button (Joe, design where and what) (Parker, dev). Shirts. Link to it. Dad hats. Stickers. Sweatshirts. Funny commercial (Joe, write, shoot, direct, edit) (Parker, assistant). Hard (most of 2 weeks):. Medium (1-2 days):. Easy (<1 day):. Twos patent/trademark ideas. Update app store presence (Joe, description) (Parker, screenshots). Learning:. Retro:. We are a team. We help and learn from each other. We need to provide feedback, be honest, be understanding, be encouraging. What could we have done better?. What do we need to do more of?. What did we not do that we should have done?. What do we need to do less of?. What did we do that we shouldn't have done?